Meet Victoria Glanz, a 12-year expert in bringing foreign brands to China and successfully launching them in e-commerce. Until recently, she led international expansion for Baozun, China’s leading e-commerce service provider, launching its offices...
We sat down with former Asia-Pacific CEO of Ogilvy PR, Scott Kronick, who is indisputably the father of modern PR in China. Scott lived in China for 29 years and is easily one of the...
We are talking about making documentary films in China with 2-time Oscar-winning, 4-time nominated Academy Award documentary film director, Malcolm Clarke. We are also joined by Han Yi, a Golden Horse-winning producer of documentary films. ...
Our 20th Episode! Today we meet Mia Liu, she’s a famous influencer and fashion blogger, or, as they say in China, Key Opinion Leader (KOL). With over 3 million fans on Weibo, Mia creates engaging...
This episode is for those who are thinking of leaving China, maybe now or in the future. In this episode, we’re joined by 2 “experts of experience” who left China to return home and can...
We’ve seen a lot of change in the Chinese media landscape over the past 20 years, so what about the next 20? Where is it going, and is there a future for media agencies given...
Do SaaS Marketing platforms have a future in China? Yes, the platforms here are different, but there are also a lot of cultural reasons why SaaS hasn’t taken off here. According to McKinsey, China...
We’re taking a much-needed break from Shanghai’s recent Covid lockdown to talk about the globalization of C-Beauty. What will it take for Chinese beauty brands to go global? How important are influencer networks and what...
Shanghai’s Lockdown will enter its 5th week starting next week. How are brands in China reacting now or should they react at all? And more importantly, how will the lockdown impact the market in the...
We are now in the 4th week of the great Shanghai lockdown. How will the lockdown impact business and the supply chain? To answer this question, we have invited supply chain expert, Cameron Johnson, Head...