What’s in store for the industry in 2022? During the first half of our two-part series, we speak to Gordon Domlija from WPP media agency, Wavemaker, about what brands in China need to do to...
ShanghaiZhan podcast host, Bryce Whitwam, expounds on the sophisticated Chinese consumer and innovations in the Chinese marketplace on “The Reorient! Podcast”, interviewed by Jesse Freidlander on September 1, 2021. “The Reorient! Podcast” is available on...
China’s Beauty market is #2 behind the US at US$71 billion (Euromonitor 2020), and it’s expected to be the world’s biggest in 3 years. Chinese women today are notably confident and embrace their own identity...
China is one of the fastest-growing economies and faces serious sustainability challenges. Like the hosts, today’s guest completes 20 years in China, all of it helping China and the rest of Asia with real issues...
When the pandemic hit, the luxury business was doomed, or was it? China was not only Luxury’s comeback kid, but it also helped redefine the category for the post-pandemic world. How can you define...
In this episode, we talk with Pierre Delfosse, E-commerce Director at Pernod Ricard China, on the world’s largest shopping festival, Double 11, which climaxes on the 11th of November of every year. We are...
In their inaugural episode, “After 20 Years of China Advertising: Is There A Bright Future?” Bryce and Ali discuss: 1) Being in China for over 20 years in China2) Bryce visits a slimming center and...